{"id":78603,"date":"2026-08-18T15:22:45","date_gmt":"2026-08-18T13:22:45","guid":{"rendered":"https:\/\/www.biovision.ch\/story\/agraroekologische-unternehmen-auf-den-spuren-von-rolex-und-victorinox\/"},"modified":"2026-08-18T16:02:26","modified_gmt":"2026-08-18T14:02:26","slug":"agraroekologische-unternehmen-auf-den-spuren-von-rolex-und-victorinox","status":"publish","type":"story","link":"https:\/\/www.biovision.ch\/fr\/story\/agraroekologische-unternehmen-auf-den-spuren-von-rolex-und-victorinox\/","title":{"rendered":"Des entreprises agro\u00e9cologiques sur les traces de Rolex et Victorinox"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"78603\" class=\"elementor elementor-78603 elementor-78518\" data-elementor-post-type=\"story\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-23213a99 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"23213a99\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2633004b elementor-invisible\" data-id=\"2633004b\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ffe20b5 text elementor-widget elementor-widget-text-editor\" data-id=\"6ffe20b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Certaines entreprises suisses bien connues comme Rolex ou Victorinox sont organis\u00e9es de mani\u00e8re \u00e0 ne pas risquer d\u2019\u00eatre pouss\u00e9es par des investisseur\u00b7euses \u00e0 maximiser leurs rendements. Des structures de fondation visent au contraire \u00e0 pr\u00e9server leur ind\u00e9pendance et \u00e0 emp\u00eacher que des objectifs de rendement \u00e0 court terme ou des rachats par d\u2019autres entreprises ne d\u00e9terminent leur orientation.<\/p><p>Rootical, une organisation partenaire de Biovision qui soutient des start-up agro\u00e9cologiques en Ouganda et en Tanzanie, poursuit une id\u00e9e similaire, mais la met en \u0153uvre diff\u00e9remment. Rootical d\u00e9veloppe des entreprises qui contribuent \u00e0 la transition vers des syst\u00e8mes alimentaires agro\u00e9cologiques. Afin que ces entreprises restent fid\u00e8les \u00e0 leurs objectifs \u00e9cologiques et sociaux \u00e0 l\u2019avenir, leur mission est ancr\u00e9e d\u00e8s le d\u00e9part dans leur structure de propri\u00e9t\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e8a2a9e animated-slow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e8a2a9e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-73283c80 animated-slow elementor-invisible\" data-id=\"73283c80\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;zoomIn&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f0027d4 elementor-widget elementor-widget-image\" data-id=\"7f0027d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"538\" height=\"729\" src=\"https:\/\/www.biovision.ch\/wp-content\/uploads\/2026\/08\/Hannes-Van-Den-Eeckhout-Rootical.png\" class=\"attachment-large size-large wp-image-78526\" alt=\"\" srcset=\"https:\/\/www.biovision.ch\/wp-content\/uploads\/2026\/08\/Hannes-Van-Den-Eeckhout-Rootical.png 538w, https:\/\/www.biovision.ch\/wp-content\/uploads\/2026\/08\/Hannes-Van-Den-Eeckhout-Rootical-221x300.png 221w\" sizes=\"(max-width: 538px) 100vw, 538px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">\u00ab Le capital doit \u00eatre au service de l\u2019entreprise, et non l\u2019entreprise au service du capital \u00bb : Hannes Van den Eeckhout, cofondateur et CEO de Rootical.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e2024a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e2024a9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7be99bc8 elementor-invisible\" data-id=\"7be99bc8\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65cfbf8a text elementor-widget elementor-widget-text-editor\" data-id=\"65cfbf8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pour cela, Rootical utilise le mod\u00e8le du Steward Ownership. Contrairement \u00e0 Rolex ou Victorinox, le Steward Ownership vise ici avant tout \u00e0 prot\u00e9ger la mission de l\u2019entreprise et ses principes agro\u00e9cologiques. Si l\u2019entreprise risque de s\u2019en \u00e9loigner, diff\u00e9rents m\u00e9canismes de contr\u00f4le entrent en jeu. Une \u00ab Golden Share \u00bb, ou action sp\u00e9cifique, conf\u00e8re une forme de droit de veto et est d\u00e9tenue par une fondation ou une organisation ind\u00e9pendante. Elle permet par exemple de bloquer des d\u00e9cisions qui iraient \u00e0 l\u2019encontre de la mission d\u00e9finie de l\u2019entreprise.<\/p><p>Le contr\u00f4le reste ainsi entre les mains des personnes qui travaillent au quotidien \u00e0 la r\u00e9alisation de la mission de l\u2019entreprise et de ses objectifs agro\u00e9cologiques, plut\u00f4t qu\u2019entre celles qui ont investi le plus de capital. Ou, comme le r\u00e9sume Hannes Van den Eeckhout, cofondateur et CEO de Rootical : \u00ab Le capital doit \u00eatre au service de l\u2019entreprise, et non l\u2019entreprise au service du capital. \u00bb<\/p><p>Dans cette vid\u00e9o, Hannes Van den Eeckhout explique pourquoi le Steward Ownership joue selon lui un r\u00f4le cl\u00e9 dans la construction d\u2019un syst\u00e8me alimentaire r\u00e9g\u00e9n\u00e9ratif en Afrique de l\u2019Est, comment ce mod\u00e8le fonctionne dans la pratique et pourquoi il est convaincu qu\u2019il constitue le mod\u00e8le d\u2019entreprise id\u00e9al pour l\u2019agro\u00e9cologie.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62c5fe32 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62c5fe32\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-293084c2 animated-slow elementor-invisible\" data-id=\"293084c2\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;zoomIn&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25c6dcaa elementor-widget elementor-widget-video\" data-id=\"25c6dcaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=t4-LjmRGDHA&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Le principe du Steward Ownership vise \u00e0 garantir qu\u2019une entreprise reste fid\u00e8le \u00e0 sa mission sur le long terme, plut\u00f4t qu\u2019aux int\u00e9r\u00eats des investisseur\u00b7euses. En Suisse, l\u2019id\u00e9e n\u2019est pas nouvelle : des marques mondialement connues comme Rolex ou Victorinox s\u2019appuient elles aussi sur des mod\u00e8les similaires. Une organisation partenaire de Biovision transpose aujourd\u2019hui ce principe aux start-up agro\u00e9cologiques en Afrique de l\u2019Est. Avec toutefois des diff\u00e9rences importantes.<\/p>\n","protected":false},"featured_media":78522,"template":"","exclude-from-search":[],"newsletter":[],"region":[237],"projektthema":[549],"themen":[250,644],"class_list":["post-78603","story","type-story","status-publish","has-post-thumbnail","hentry","region-action-en-afrique-subsaharienne","projektthema-finanzierung-von-agraroekologie-fr","themen-agriculture","themen-marches"],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/story\/78603","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/types\/story"}],"version-history":[{"count":5,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/story\/78603\/revisions"}],"predecessor-version":[{"id":78608,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/story\/78603\/revisions\/78608"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/media\/78522"}],"wp:attachment":[{"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/media?parent=78603"}],"wp:term":[{"taxonomy":"exclude-from-search","embeddable":true,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/exclude-from-search?post=78603"},{"taxonomy":"newsletter","embeddable":true,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/newsletter?post=78603"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/region?post=78603"},{"taxonomy":"projektthema","embeddable":true,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/projektthema?post=78603"},{"taxonomy":"themen","embeddable":true,"href":"https:\/\/www.biovision.ch\/fr\/wp-json\/wp\/v2\/themen?post=78603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}