Projects: International

Farmer Communication

„The Organic Farmer“ – Practical advice for farmers

The Organic Farmer is an information magazine for Kenyan small-scale farmers who until recently have had only scarce access to information on sustainable agriculture. With this application-oriented periodical: The Organic Farmer (TOF), Biovision provides them with information on possible ways out of the poverty trap. The farmer magazine is distributed every month free of charge to interested farmers’ groups in Kenya and selected neighbouring countries. Via Website http://www.organicfarmermagazine.org the Organic Farmer reaches its readers worldwide.

 

TOF readers receive concrete guidance and practical tips on how they can increase their harvests using simple, environmentally friendly methods. This information is disseminated via radio also "Radio Kiswahili Service", KBC (the weekly TOF radio programme in Swahili is received in Kenya and Tanzania and has up to 3 million listeners) as well as through flyers and brochures. Farmers particularly often use the opportunity to pose questions to the newspaper and receive feedback via SMS and readers’ letters. Advisory services have been largely unavailable so far. The iTOF Centres close this gap. To improve access to training services, iTOF advisors travel to the villages and carry out the farmer group trainings on site. This service is particularly valued, as shown by the high demand.


 

 

Through cooperation between the Biovision farmer communication projects "Infonet", the farmers’ newspaper "TOF", "TOF Radio", and the iTOF centres, synergies can be utilised and a wide target group can be reached.